How do you decide which customer is more important or who give you better value? Is someone spending RM1,000 a year better value than someone spending RM200 monthly? Or is someone make 3 purchase a year better value than 1 purchase a year?
Customer Lifetime Value matters more than you think. It impacts customer retention rates, reveals the level of brand loyalty and helps your business stay in black.
Customer loyalty program is an incentive process for business to keep their customer back. Whether it's a hotel, airline, restaurant or even a pet shop, some form of reward not only make customers feel appreciated, but it will help maintain customer retention.
Today brands are quick to strategise on how to make new customers and retain them through quality products and customer service. But how do you build and compete for your customer trust?
Spending time to craft your email message, put in a nice design and draft an enticing email subject but not getting the expected email open rate?
With more marketers putting budget on social media, is email marketing dead, dying or going anywhere anytime soon? No, email is alive and kicking, so is social media.
Marketing technology changes by day and it is challenging for modern marketer to determine the best communication channel to reach prospective customers.
In the last two months, digital marketing has been invaluable for brand to connect with consumers. From Facebook posts, Instagram posts and Tik Tok videos, to Google ads and...
The impact of the current situation is a concern to all of us, for health and for business. The unprecedented, almost-total disappearance.....
In this day and age, essentially everything is about data and the vast majority of companies collect data on their consumers.
Every business collects customer and prospect data in many ways, via sales, enquiry, websites, contests, you name it. Too often these databases are all stored separately.....
If you have any enquiries, or simply wish to get in touch with us, here is where you can find us.
A-18-07 Trefoil @ Setia City, 2 AH U13/AH
Jalan Setia Dagang, Setia Alam
40170 Shah Alam