Over the years, many marketers have focused on large-scale platforms such as Facebook, which has over 2.8 billion active users, and Instagram, which has 1.4 billion. It's easy to assume that social media is the most efficient approach to reach out to the people.
Not to mention that most social media networks are constructed on email addresses, making email the web's money. With 4.3 billion email subscribers globally, email marketing still guarantees the best ROI of any marketing channel, with a $42 return on investment.
Reaching out to consumers and clients to conduct business with you is the key to running a successful business. Aside from the ultimate metric, ROI, email marketing has all you need to know to continuously enhance your marketing efforts:
Using important metrics to assess your email marketing campaigns is critical for evaluating what is working and what needs to be tweaked. Spice Monsters can assist you with developing a comprehensive marketing plan and analysing the efficacy of your campaign, from data hygiene and list growth to segmentation and personalization.
Contact us right now to see how we can assist you in meeting your email marketing objectives.
Customer Lifetime Value matters more than you think. It impacts customer retention rates, reveals the level of brand loyalty and helps your business stay in black.
Customer loyalty program is an incentive process for business to keep their customer back. Whether it's a hotel, airline, restaurant or even a pet shop, some form of reward not only make customers feel appreciated, but it will help maintain customer retention.
Today brands are quick to strategise on how to make new customers and retain them through quality products and customer service. But how do you build and compete for your customer trust?
If you have any enquiries, or simply wish to get in touch with us, here is where you can find us.
A-18-07 Trefoil @ Setia City, 2 AH U13/AH
Jalan Setia Dagang, Setia Alam
40170 Shah Alam
Selangor